TikTok videos planned, narrated and rendered from a short brief
TikTok is full screen, sound first, and endlessly swipeable, so your video plays against a viewer whose thumb never really stops. Polished-looking openings can read as an ad and get skipped, while something that shows the real thing in the first frame earns another second. The captions and buttons on the right and bottom cover part of the picture the entire time.
Formats
9:16
Length
5-60 seconds
Where it runs
TikTok, Instagram Reels, YouTube Shorts
How to make it work
Format, length and safe zones for TikTok
TikTok is 9:16 vertical, and the studio renders 1080x1920 H.264 MP4 at any length from 5 to 60 seconds. Keep the middle of the frame clear for your message: the right edge carries the action buttons and the bottom carries the handle, caption and sound. Text placed near those areas is partly hidden. The plan you approve shows the cut list and every on-screen line before a single credit is spent.
The first seconds, on-screen text and narration
Start mid-action rather than with a logo. Show the thing, then say what it is: one short on-screen line in the first second, with narration picking up the sentence rather than repeating it word for word. Keep the language plain and spoken. Ask for cuts snapped to the beat of the track you upload, and for captions, so the video reads whether the sound is on or off.
Posting to TikTok and making variants
You review the render in the studio and post it to TikTok from there. Because every version is kept, you can re-render the same video with a different hook line or a different opening scene and post both. From the same brief, ask for a 9:16 cut for Reels and Shorts and a 1:1 cut for the feed, or a second narration language for the same footage.
A brief you can paste
Paste this into the studio chat, or change the names and numbers first.
A 15-second TikTok for our secondhand sneaker store. Open on a pair being pulled out of a box, then a quick row of three more pairs on the shelf, then someone lacing up on the bench. Fast upbeat music with cuts on the beat. On-screen text: new drops every Friday. Casual English narration, one short sentence. End on the store name and city, with the middle of the frame kept clear.
Questions people ask
Can the studio post to TikTok for me?
Yes. After you review the finished MP4 in the studio, you can post it to TikTok, Instagram, Facebook Pages and YouTube directly from there. For anywhere else, download the MP4 and upload it yourself.
Can I use my own music and footage?
Upload your clips, photos, logo and music and the studio composes with them, snapping the cuts to the beat of the track you provide. You can also paste your website URL so the colors, fonts and logo match your brand.
What happens if a render fails?
The credits reserved when you approved the plan are refunded. Nothing is charged before approval either: you see the plan and the quote first, and the studio only composes, narrates and renders once you press approve.
Narrow it down
The same subject, written for one placement or one occasion.
- How Do You Promote a Restaurant on TikTok When Most Viewers Watch Muted?
- How Do You Promote a Coffee Shop on TikTok?
- How to promote your bakery on TikTok
- How Do You Promote a Bar or Pub on TikTok?
- How do you promote a food truck on TikTok?
- How Do You Promote a Meal Prep Service on TikTok?
- How Do You Promote a Grocery Delivery Service on TikTok?
- How to Promote Your Brewery on TikTok
- How do you promote a winery on TikTok?
- How to promote your catering business on TikTok
- How Do You Promote a Dental Practice on TikTok?
- How Do You Promote a Medical Clinic on TikTok?
Related guides
- Vertical 9:16 video ads, rendered at 1080x1920 from a chat brief
- Beat-synced video ads with every cut landing on the music
- Make a UGC-Style Video Ad That Looks Like Someone Filmed It Themselves
- 15-second video ads built as hook, offer and call to action
- Subtitled video ads built to be understood with the sound off
Make this video today
Describe it in a sentence, review the plan and the price, approve, and download the MP4 or post it to Instagram, Facebook, TikTok or YouTube.